Here's the moment that derails most conversations I’ve had about intuition vs. data: someone on the data side says, "But gut feelings are full of bias," and they're right — intuition absolutely can be contaminated by bias. Confirmation bias, recency bias, overconfidence. The research on this is solid. But here's the part that doesn't get said nearly as often: so is your data. The datasets you're analyzing reflect the biases of the people who decided what to measure. The metri